McLaren x eBay | Social Media Posts
Client | Only Child Collective
Project Type | Social Media Posts
Work | Motion Graphics, Compositing
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Project Summary
For this collaboration, our team helped bring energy and movement to their social media content. With a fast-paced timeline, we focused on delivering dynamic visuals while staying responsive to the client's needs.
To enhance the static images provided, we used rotoscoping and compositing techniques, giving each post a sense of motion and liveliness. Our approach aimed to match the quick rhythm of the social media edits, creating engaging visuals that flowed seamlessly.
Throughout the project, we worked closely with the client, adapting and refining each shot to reflect their vision. To further elevate the content, we introduced kinetic typography, adding an extra layer of dynamism that tied everything together.